As a Senior Product Marketing Manager, you’ll grow the websites and marketing services by driving product and marketing strategy, including developing a deep understanding of our target customer, partnering with product management, operations, and go to market teams to develop and launch new products & features, both in the India and internationally.
Cloudmagika’s Services group provides hands-on website design and online marketing services to small businesses and individuals globally. From site creation and maintenance to social media marketing and more, we’re helping to ensure even the smallest of ventures has the help it needs to have an amazing, effective online presence. As a Senior Product Marketing Manager, you’ll grow the websites and marketing services by driving product and marketing strategy, including developing a deep understanding of our target customer, partnering with product management, operations, and go to market teams to develop and launch new products & features, both in the India and internationally.
Customer insights – segment the market and develop customer insights and analysis through self driven research or partnering with the research team.
Product positioning – drives research and testing to deliver high confidence, differentiated product positioning to guide product development, regional advertising, and sales enablement.
Product go to market input – partner with the go to market teams and provide key input on the customer target and product value proposition to launch new services.
Pricing and Packaging - develop strategies to developing compelling pricing and plan tiers that make sense to customers and achieves business goals.
Market intelligence – be the expert on everyday entrepreneurs, how they evaluate and buy websites and online marketing services; be the expert on the competition and how to beat them.
Develop and build strong internal and external relationships with key stakeholders in an effort to collaborate and drive the overall business
Sales enablement input - Partner with channel management by providing input to create collateral, promotions, training, and tools to drive growth and efficiency.
1+ years of product marketing experience to small businesses or consumers (non-enterprise sales); previous experience with web/software applications, human-powered services or CPG a huge plus
Strong experience in developing simple, consumer-oriented messaging and positioning for software and services based on market research and insights
A customer-centric view with a passion for gaining customer insights and translating insights into strategies and executions
Proven ability to use data to define and target high propensity customer segments.
Experience testing marketing hypotheses in market and iterating on learnings to amplify results.
Solid analytical ability, with track record of “test & learn” mindset
Excellent written, presentation and verbal communication skills, including the ability to communicate complex concepts clearly and simply
Cloudmagika is a proud equal opportunity employer.
Cloudmagika is proud to be an equal opportunity employer. We will not discriminate against any applicant or employee on the basis of age, race, color, creed, religion, sex, sexual orientation, gender, gender identity or expression, medical condition, national origin, ancestry, citizenship, marital status or civil partnership/union status, physical or mental disability, pregnancy, childbirth, genetic information, military and veteran status, or any other basis prohibited by applicable federal, state or local law. Cloudmagika will consider for employment qualified applicants with criminal histories in a manner consistent with local and federal requirements.
Please note that Cloudmagika does not accept unsolicited resumes from recruiters or employment agencies.
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